Global Nail Care Market Size, Share, Trends, Growth, and Industry Analysis, By Product Type (Nail Polish, Top & Base Coats, Nail Polish Remover, and Others), By End-use (Salon, and Household), By Distribution Channel (Online, and Offline), Regional Analysis, Competitor Analysis and Forecast 2025-2035.

Global Nail Care Market size was USD 24.83billion in 2024 and the market is projected to touch USD 40.52billion by 2035, at a CAGR of 4.99% during the forecast period. A crucial component of personal maintenance, nail paint and nail art are growing in popularity in the fashion and business sectors. It is anticipated that during the projection period, this tendency will continue to play a significant role in increasing the demand for the product. In order to go ahead of the expanding trend, major corporations have also been expanding their product lines by introducing fresh and creative items to the market.

The market for nail care has undergone a transformation because to the rising popularity of gel manicures and extensions. Customers now choose gel manicures because of acrylic's shiny appearance and feel. One of the most common trends in salons, this style of manicure and pedicure causes less harm to the nail bed. The expansion is being aided by the growing acceptance of Western lifestyles. Women are growing more independent, more conscious of how they look, and spending the majority of their spare income on grooming and looks. The market for nail care is being driven by these factors. The chemicals used in nail gels, including as paints, removing agents, adhesives, formaldehyde, & cerebral brains, are the largest obstacle facing the nail care industry. These chemicals may cause headaches, nausea, and dizziness in customers. It has a drawback. These elements are impeding the expansion of the market.

Global Nail Care report scope and segmentation.

Report AttributeDetails
Base Year2024
Forecast Years2025 – 2035
Estimated Market Value (2024)USD 24.83Billion
Projected Market Value (2035)USD 40.52Billion
Segments CoveredBy Product Type, By End-use, By Distribution Channel, & By Region.
Forecast UnitsValue (USD Million or Billion)
Quantitative UnitsRevenue in USD million/billion and CAGR from 2025 to 2035.
Regions CoveredNorth America, Europe, Asia Pacific, Latin America, and Middle East & Africa.
Countries CoveredU.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Australia, Brazil, Argentina, GCC Countries, and South Africa, among others.

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Global Nail Care dynamics

Growing understanding of the significance of nail care: Consumers of nail care products are growing more conscious of their nails and prepared for taking care of them rather than cover up their flaws. To satisfy customer demands, businesses are introducing innovative nail care items like overnight nail treatments and nail lotions. Customers are becoming more interested in diet-inspired nail-colored items like milk, almonds, carrots, and turmeric. 

Global Nail Care drivers

Rising Consumer Focus on Personal Grooming and Self-Care

Growing disposable budgets and shifting lifestyles have contributed to a notable surge in consumer demand in personal grooming and self-care. In order to improve their appearance, customers are pursuing manicures, pedicures, & nail art, making nail care an essential component of beauty routines.  Social media sites and beauty influencers that display imaginative nail art and techniques are also contributing to this trend. As a result, a larger market seeking to preserve and improve their nails is being served by the growing demand for nail care products like varnishes, gels, and treatment kits.

Innovation in Nail Care Products and Technologies 

Constant innovation in nail care technology and products has greatly increased market share. The way that customers approach nail care has changed dramatically with the advent of gel paints, long-lasting formulations, and at-home manicure kits. For example, consumers can easily attain salon-quality results with the availability of UV/LED nail lamps for home use. Furthermore, the creation of vegan, eco-friendly, & non-toxic nail products meets the growing need for safe and sustainable cosmetics, drawing in eco-aware customers and propelling market expansion.

  • Restraints:

Health Concerns Related to Chemical Ingredients in Nail Products

The incorporation of chemicals like formaldehyde, toluene, & phthalates in many nail care products, including polishes, removers, & gels, has caused customers to worry about their health and safety. An allergic reaction or other problems like skin irritation or nail damage may result from prolonged exposure to these substances. Eco-conscious customers are further discouraged by the fact that some chemicals are regarded as hazardous to the environment. Due to the heightened scrutiny and more stringent rules around the composition of nail care products, manufacturers are finding it difficult to retain product performance while meeting compliance standards.

High Cost of Professional Nail Services

Due to the fact that they are costly, professional nail care services like manicures, pedicures, and nail art are frequently seen as luxury items. Price-conscious consumers, especially those in developing nations, are restricted in their access as a result. The demand for salon services may be further diminished by economic downturns or decreased discretionary spending during uncertain financial times. Additionally, salon competition has increased due to the growing popularity of do-it-yourself nail care at home, which is fueled by the availability of reasonably priced at-home kits. This has limited the market expansion for professional nail services.

  • Opportunities:

Growing Demand for Sustainable and Non-Toxic Nail Care Products

As people become more conscious of the damage that conventional nail care products cause to the environment and human health, there is a growing desire for cruelty-free, non-toxic, and sustainable substitutes. Businesses that concentrate on creating nail paints, removers, and treatments devoid of dangerous chemicals like formaldehyde, toluene, and phthalates stand a chance to win over environmentally aware customers. A specialized but quickly expanding market segment is also created by the use of biodegradable packaging and ethical sourcing methods, which further appeal to consumers who are socially and environmentally conscious.

  • Segment Overview

By Distribution Channel, The Nail Care Market is segmented into Online, Offline. In 2024, the Offline category held a 76% share, dominating the market. In the offline market, it is possible for women to try nail care products before buying them. A growing number of salons, beauty parlors, nail spas, etc., are attracting customers. Because supermarkets, hypermarkets, and nail salons are so prevalent, customers must be physically present. The internet segment is expected to grow at a compound annual growth rate (CAGR) of 4% throughout the predicted period. The use of smartphones is increasing, a wide range of items are accessible, and there are enticing deals. These factors are expected to drive the segment's expansion throughout the forecast period. 

By Product Type, The Nail Care Market is segmented into Nail Polish, and Top & Base Coats, Nail Polish Remover, and Others. In 2024, the nail polish segment held a 45 % market share, dominating the industry. a trend in fashion that draws attention to nails and transforms them into chic accessories for ladies. The number of women who regularly use nail paint is growing. Further, a variety of nail designs and hues, like neon, glitter, and metallic, are available. The demand for nail gel, the most recent addition to the nail care industry, is growing quickly. Throughout the projection period, these reasons are driving the segment's expansion. During the projection period, nail polish remover is anticipated to expand at a compound annual growth rate (CAGR) of 7%. As more people apply nail polish, there is an increasing need for this sector. Use the remover to get rid of the nail varnish. Nail polish in a variety of colors that is driving this market's expansion. Over the course of the forecast period, these factors are anticipated to driver market expansion.

Global Nail Care Overview by Region

In 2024, the Asia Pacific region held a 41% market share, dominating the industry. This covers China, India, and Southeast Asian nations, as well as vibrant colors and special effects, soak-off gel, long-lasting conventional nail polish, and novel finishes including matte top coats and glitter lacquer. Women of days are big fans of manicures and nail art. The two largest nail care markets in Asia Pacific are China and India. The most popular manicures are in China and Japan. In Japan, "business nails" have been becoming more and more popular. Another popular trend is manicure strips. A nail polish strip is a kind of polish that may be put to the nail's adhesive layer, has a back that can be removed entirely or in part, and can be punched and dried.

North America is expected to grow at a compound annual growth rate (CAGR) of 4% over the projection period. In the nail spa industry, innovative nail treatments like hot oil manicures are rapidly growing, and nail lacquers that offer distinctive nail treatments and improve nail health are being developed. Throughout the projected time, these variables are anticipated to propel the expansion of the nail care industry in this area.

Global Nail Care Market competitive landscape

Leading companies such as L’Oreal SA, Shiseido Company Limited, Procter & Gamble Co., Revlon, Inc., Colorbar Cosmetics Private Limited, Oriflame, Hindustan Unilever Ltd., Amway, LVMH Moët Hennessy Louis Vuitton S.E., Hina Glaz. Avon Products, Inc., Shiseido Company, and Estée Lauder Companies Inc..  The nail care industry is very competitive worldwide, with a mix of well-known companies and up-and-coming firms spurring innovation.  Competition has intensified, especially among boutique and independent firms, as a result of growing consumer desire for vegan, cruelty-free, and long-lasting formulations.  Companies invest in product development as a result of market trends including DIY nail art, gel manicures, & peel-off formulations. By interacting directly with consumers, social media & e-commerce platforms are also becoming essential marketing and distribution channels that allow smaller companies to compete with larger ones.

Scope of global Nail Care report

Global Nail Care report segmentation 

ATTRIBUTEDETAILS
By Product Type
  • Nail Polish 
  • Top & Base Coats
  • Nail Polish Remover
  • Others
By End-use
  • Salon
  • Household
By Distribution Channel
  • Online
  • Offline
Customization Scope
  • Available upon request
Pricing
  • Available upon request

Global Nail Care Market Table of Contents

 

  1. Market Scope and Research Methodology 
    1. Market Segmentation & Scope
    2. Market Definition
    3. Research Methodology 
      1. Our Internal Database
      2. Paid Sources Database
      3. Secondary Sources & Third-Party Perspectives
      4. Primary Research, Experts Interviews and Market Surveys
    4. Research Objective
    5. Data Validation & Publishing
  2. Executive Summary
    1. Market Outlook
    2. Segmental Analysis 
  3. Nail Care Market Dynamics 
    1. Market Introduction
    2. Market Drivers
      1. Rising Consumer Focus on Personal Grooming and Self-Care
      2. Innovation in Nail Care Products and Technologies 
    3. Market Restraints 
      1. Health Concerns Related to Chemical Ingredients in Nail Products
      2. High Cost of Professional Nail Services
    4. Industry Challenges
    5. Industry Opportunities
    6. Regulatory Frameworks 
    7. Patent Trends
    8. Covid-19 Impact Analysis 
    9. Market Strategic Analysis
      1. Industry Analysis – Porter’s
        1. Supplier Power
        2. Buyer Power
        3. Substitution Threat
        4. Threat from New Entrant 
        5. Competitive Rivalry
      2. PESTEL Analysis 
      3. Consumer behaviour analysis 
        1. Consumer response to the Product Type
        2. Factors affecting buying decision 
        3. Other recommendations
  4. Nail Care Market: Product Type Estimates & Trend Analysis
    1. Product Type Movement Analysis & Market Share, 2024 & 2035
    2. Nail Polish 
      1. Market estimates and forecast, 2025-2035, (USD Billion)
    3. Top & Base Coats
      1. Market estimates and forecast, 2025-2035, (USD Billion)
    4. Nail Polish Remover
      1. Market estimates and forecast, 2025-2035, (USD Billion)
    5. Others
      1. Market estimates and forecast, 2025-2035, (USD Billion)
  5. Nail Care Market: End-use Estimates & Trend Analysis
    1. End-use Movement Analysis & Market Share, 2024 & 2035
    2. Salon
      1. Market estimates and forecast, 2025-2035, (USD Billion)
    3. Household
      1. Market estimates and forecast, 2025-2035, (USD Billion)
  6. Nail Care Market: Distribution Channel Estimates & Trend Analysis
    1. Distribution Channel Movement Analysis & Market Share, 2024 & 2035
    2. Online
      1. Market estimates and forecast, 2025-2035, (USD Billion)
    3. Offline
      1. Market estimates and forecast, 2025-2035, (USD Billion)
  7. Nail Care Market: Regional Estimates & Trend Analysis
    1. Regional Movement Analysis & Market Share, 2024 & 2035
    2. North America
      1. Market estimates and forecast, 2025-2035, (USD Billion)
      2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
      3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
      4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      5. U.S.
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      6. Canada
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
    3. Rest of North America
      1. Market estimates and forecast, 2025-2035, (USD Billion)
      2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
      3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
      4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
    4. Europe
      1. Market estimates and forecast, 2025-2035, (USD Billion)
      2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
      3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
      4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      5. Germany
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      6. UK
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      7. France
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      8. Spain 
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      9. Rest of Europe
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
    5. Asia Pacific
      1. Market estimates and forecast, 2025-2035, (USD Billion)
      2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
      3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
      4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      5. China
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      6. India
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      7. Japan
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      8. South Korea
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      9. Australia
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      10. Southeast Asia 
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      11. Rest of Asia Pacific
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
    6. Middle East & Africa
      1. Market estimates and forecast, 2025-2035, (USD Billion)
      2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
      3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
      4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      5. GCC
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      6. Turkey
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      7. Africa
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      8. Rest of MEA
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
    7. Latin America 
      1. Market estimates and forecast, 2025-2035, (USD Billion)
      2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
      3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
      4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      5. Brazil
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      6. Mexico
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      7. Argentina 
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
      8. Rest of Latin America
        1. Market estimates and forecast, 2025-2035, (USD Billion)
        2. Market estimates and forecast, by Product Type, 2025-2035, (USD Billion)
        3. Market estimates and forecast, by End-use, 2025-2035, (USD Billion)
        4. Market estimates and forecast, by Distribution Channel, 2025-2035, (USD Billion)
  8. Competitive Analysis
    1. Key global players, recent developments & their impact on the industry
    2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
    3. Vendor Landscape
      1. Key company market share analysis, 2021
  9. Company Profiles
    1. L’Oreal SA
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    2. Shiseido Company Limited
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    3. Procter & Gamble Co.
      1.  Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    4. Revlon, Inc.
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    5. Colorbar Cosmetics Private Limited 
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    6. Oriflame
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    7. Hindustan Unilever Ltd.
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    8. Amway 
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    9. LVMH Moët Hennessy Louis Vuitton S.E.  
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis
    10. Hina Glaz.
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis 
    11. Avon Products, Inc. 
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis 
    12. Shiseido Company 
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis 
    13. Estée Lauder Companies Inc. 
      1. Company Overview
      2. Financial Analysis
      3. Product Type Benchmarking
      4. Key development 
      5. Business Strategy
      6. SWOT Analysis 


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  • What is the study period of global Nail Care report?
    Global Nail Care forecast period is 2025 - 2035
  • What is the expected global Nail Care growth rate during the forecast period?
    According to global Nail Care research, the market is expected to grow at a CAGR of ~ 4.99% over the next eight years.
  • What is the expected market size for Global Nail Care?
    The expected market size for Global Nail Care is USD 40.52 billion in 2035.
  • What are the possible segments in global Nail Care?
    The possible segments in global Nail Care are based on By Product Type, By End-use, By Distribution Channel, & by region.
  • Who are the key players in Global Nail Care?
    The major players in the market are L’Oreal SA , Shiseido Company Limited, Procter & Gamble Co., Revlon, Inc., Colorbar Cosmetics Private Limited , Oriflame, Hindustan Unilever Ltd., Amway, LVMH Moët Hennessy Louis Vuitton S.E. , Hina Glaz., Avon Products, Inc. , Shiseido Company , and Estée Lauder Companies Inc.
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